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Visual Communication - Advertising Design
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FALL SEMESTER
32
BEGINS
FALL SEMESTER
46
14 WEEKS BEGINS
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Program Sequence - Advertising Design 

 

First Semester Credits

BADM-1020

Introduction to Business

3

ENG-1010

College Composition I

3

VC&D-1010

Macintosh Basics

1

VC&D-1060

History and Trends inVisual Communications & Design

3

VC&D-1100

Fundamentals of Design and Layout

2

VC&D-1200

Typography and Layout

3

VC&D-1300

Graphic Design Drawing

1

VC&D-130L

Graphic Design Drawing Studio

1

Total

17

 

Second Semester Credits

ART-1050

Drawing I (1)

3

ECON-2620

Principles of Microeconomics

4

ENG-2151
OR
JMC-1011

Technical Writing
OR
Introduction to Mass Communication

3-4

MATH-1060

Survey of Mathematics or higher (2)

3

VC&D-1400

Imaging and Design

1

VC&D-140L

Imaging and Design Studio

1

VC&D-1500

Advertising and Design

3

Total

18-19

 

Third Semester Credits

MARK-2010

Principles of Marketing

3

VC&D-2200

Multi-Page Layout and Design

2

VC&D-2300

Graphic Design and Illustration

2

VC&D-2400

Designing for Production

2

VCAD-2520

Creative Advertising Campaign

3

VCAD-2620

Advertising Studio I

2

Arts & Hum/Soc & Beh Sci

See catalog for AAB Degree requirements *

1

Total

15

 

Fourth Semester Credits

MARK-2270

Principles of Advertising

3

MARK-2260
OR
MARK-2500

Sales Promotion and Public Relations
OR
Business to Business Organizational Marketing

3

VC&D-2600

Graphic Production

2

VC&D-2700

Media Design

2

VC&D-2990

Portfolio Preparation (C)

2

VC&D-1800/2800
OR
VC&D-1820/2820
OR
VCDP-2060

Special Topics in Advertising
OR
Independent Study / Research in Advertising Design
OR
Portable Document Format (PDF)

1-2

1-2

1

VCAD-2720

Advertising Studio II

2

Total

15-16

 

Program Total Credits

 

66-68

Notes

(1) Minimum 8 semester credits of Arts & Hum/Soc & Beh Sci required--must include ART-1050 and ECON -2620.

(2) MATH-1800-1819 / 2800-2819& 1820/2820 may not be used to meet this requirement.

Note: Courses as listed satisfy degree competencies and skills.

(C) = Capstone Course

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